HOROI

New launch scorecard · rubric v0.2

Emerald Of Katong

New Launch scorecard · D15/RCR · 682 new sales 2024-11-2026-02

B-
63/100
75% measured

Carried by location & connectivity (3.5/5); capped by entry price & value (3.0/5).

Best for: Own-stay upgraders buying the product, not the relative upside.

Overall63B-

the headline rubric: value, supply, location, investment, product

Value45C-

entry 52th pctile of vintage cohort · +35% vs D15 resale · paid +41% over est. GLS breakeven

Investment68B

+2.9%/yr vs RCR cohort · 100% sold in first 3mo · 31 rival D15 launches

The rubric

How we rate →

  • Entry Price & Value

    25%
    computed
    3.0/5

    2631

    $2631 = 52th pctile of 25 RCR launches (launch±18mo; cheaper=better value)

  • Supply & Exit Dynamics

    15%
    computed
    3.0/5

    31 D15 rivals

    31 competing D15 launches; 100% sold in first 3mo (strong absorption)

  • Location & Connectivity

    15%
    computed
    3.5/5

    8.5min walk to Tanjong Katong

    8.5min to TANJONG KATONG MRT STATION Exit 3 (straight-line x1.35 detour @80m/min), 10 bus stops <=400m; anchors med=6.7 p75=12.3 of 183 launches

  • Investment Profile

    15%
    computed
    3.0/5

    ~+2.9%/yr vs RCR cohort med +2.5%/yr

    annualized relative gain vs RCR cohort (6 D15 comp(s)); absorption ok

  • Developer Track Record

    10%
    manual · awaiting data
    3.0/5

    Awaiting data — neutral placeholder. needs past-launch ledger (manual)

  • Layout & Product

    10%
    partial
    3.5/5

    avg 87sqm, 35% <70sqm

    unit-mix from txn area distn (floor plans not in DB -> partial)

  • Sentiment Signal

    10%
    manual · awaiting data
    3.0/5

    Awaiting data — neutral placeholder. manual aggregated overlay (Tier3 fragile layer)

Strongest: Location & Connectivity · Weakest: Entry Price & Value. Each category is scored 0–5 against public anchors, multiplied by its weight and scaled to 100.

Key facts

Avg new-sale price
$2,631 psf
New sales recorded
682
District / segment
D15 · RCR
Launch month observed
Nov 2024
Last new sale
Feb 2026
Nearest MRT
Tanjong Katong · 8.5 min walk

Data coverage

75%

75% of this rating’s weight is measured from data. The rest is a clearly-labelled placeholder or estimate — never silently blended in.

computed
— fully measured from source data (full coverage credit)
partial
— real but proxy signal (half credit)
inferred
— estimate, dampened toward neutral (no credit)
manual
— neutral 3.0 placeholder awaiting data (no credit)

Map

Price history

median $psf by month

Median transacted $psf per month from URA caveat data — new-sale (developer) versus secondary (resale and sub-sale). Thin bars show monthly transaction counts; gaps mean no transactions that month.

  • median new-sale $psf
  • median secondary $psf
  • transactions / month